This is what determines how smallmouth bass position in the Niagara River.

Employing a Strike King KVD Splash Jr. topwater bait, Kim and Power-Pole VP of Marketing, Robert Shamblin reap the rewards from one particular “sweet...

Dr. Gerald R. Smith shares his knowledge of freshwater mussels.

This short (11) minute video serves as underwater documentation, confirming MDNR recent studies, biologists concerns and Hook n’ Look’s...

Kim and Danny Stricker reminisce on the early beginnings of the Hook n’ Look concept and discuss the knowledge they’ve attained while...